Dec 11, 2019
How do you recruit and retain great drivers? Firstly, you appeal directly to the ones you want to talk to, and secondly, you invest in them.
Scott Rea is president of AvatarFleet, the software as a service company for the trucking industry, whose mission it is to help you recruit, hire, train and retain drivers, keeping your trucks full of professional, safe drivers.
“Be the purple cow and invest in your drivers - if you have a driver with a management itch to scratch and you don’t fulfill it, you’ll see a lot of tribal knowledge walking out your door. In recruiting, it’s always going to be an advantage to the organization if you can capitalize on what you’ve already got.”
AvatarFleet is unique in their approach to recruitment and retention because:
What you’ll learn about in this episode:
How to connect with Scott Rea: